One of the benefits of sponsoring an expensive technical exercise, is all of the free publicity that you get.
So if you want people to know that you make really fast cars, why not sponsor something that can go 1000 mph?
Well that’s exactly Jaguar has done by providing rapid response vehicles for the Bloodhound SSC team. This insane jet-powered car is about to attempt a new land speed record, and Jaguar’s SVO (Special Vehicle Operations) division just built a new 550-hp support car to help with the effort.
Let’s see how they did it…
Back in 1983, a bloke named Richard Noble drove a jet powered car called Thrust 2, at 663 mph across a Nevada desert. At the time, this was the fastest that a human had ever traveled across the earth, and Jaguar provided a V12-powered XJ as a support vehicle (presumably to rush Mr. Noble a fresh pair of tighty whities).
The Coventry-based luxury car maker continued to support the British land speed effort, which reaches an estimated 100k (UK) school children per year. And now they’re planning to reach 1,000 mph with a new jet-powered supermachine called the Bloodhound SSC (Super Sonic Car).
The record setting attempt will be made next summer at the Hakskeen Pan desert in South Africa. To drum up support, Jaguar has been building high-powered support vehicles, then making lots of noise about it.
They recently unveiled a Jaguar XF-R support car, and their latest 550-hp Jaguar XJR RRV (Rapid Response Vehicle), has been specially designed to rush tools (made by British toolmaker Angloco) to driver Andy Green, should he break down.
Jaguar’s Special Vehicle Operations unit built the car, and fitted a full roll-cage, along with an additional hydraulic pump (for the Bloodhound SSC), and a fire suppression foam dispenser. Although the Jaguar XJR can reach 60 mph in 4.4 seconds, we doubt that the safety team will be able to do much good, should anything go wrong.
Regardless of its effectiveness, you can check out this Jaguar SVO build video, and watch the car get driven up “the hill” at the upcoming Goodwood Festival of Speed…
Source: Jaguar Land Rover & Youtube